News & Views, February 2011 (mp3 file; 4.7 MB; 5 min.)Share the Success!; Marketing; "Baby, It's Cold Outside!" kit
It’s been a little while since I’ve suggested stepping back, taking a breath, and remembering all the great things you’ve accomplished recently. January always seems like a good month, but with the holidays wrap up and the weather, who has had the time? Take a few minutes now to think about new services you’ve started--or “old” services that you’ve added to or enhanced or marketed better. What programs--for adults, children, teens, multiple generations--have you sponsored that you’re proud of, or that were successful? What ideas do you have running around in your head, if only you had time to put it into being?
And, then, immediately pat yourself on the back and say, “Well done!” It IS, after all, well done!
Then think about taking another step: call or e-mail or text a librarian in a neighboring town (or across the state or the country or the world) and ask her (or him) what she has done in the past year about which she’s especially proud, or felt was especially successful. Tell her “Well done!” and then ask if you can use her idea, or adapt her idea. Then tell her about one of your successes, and let her know that she should fee free to use it.
And one of those ideas floating around your head? Ask if she’s interested, too and, if so, suggest you talk about collaborating on it.
Spread the wealth of successes! And, really: Well done!!!
Links from today's podcast:
"The Role of Marketing in Revitalizing Library Services in Rural Communities", by Patricia D. Taylor. Rural Libraries Journal, Volume 27 No. 2, 2007; (On WebJunction website)
Early Childhood Literacy website
